Acura is proud to announce that Massachusetts Acura dealer Acura of Peabody has earned Dealership of Distinction honors for its exceptional performance in 2013. The annual award is presented to Acura dealerships that achieve excellence in all areas of operation that affect the client experience. The award is considered Acura’s highest dealership honor and denotes excellence in the brand’s dealer network. This is the seventh year that Acura of Peabody has earned this prestigious award.
Acura introduced the Dealership of Distinction award in 1987 to recognize Acura dealerships that consistently delivered an exceptional performance and exemplified the brand’s core values. Over the years, the criteria for earning the award have changed to align with Acura’s direction. In 2013, Acura made significant changes to the program criteria and introduced a new Dealership of Distinction trophy that depicts its never-ending pursuit of excellence. Acura of Peabody is among 93 Acura dealerships nationwide to earn recognition in 2013.
“The ability to set your dealership apart as the best of the best is no easy task for an Acura dealership,” said Jeff Conrad, vice president and general manager at Acura. “Our expectations are high to ensure we provide the ultimate client experience in the luxury automobile market. Earning Dealership of Distinction honors requires a yearlong commitment by every member of the dealership team. It’s important we recognize the efforts of those dealership employees, who are ultimately the face of Acura.”
Acura of Peabody carries the full line of technologically advanced Acura performance vehicles, including the Acura RLX and TL luxury sedans, the TSX sports sedan and wagon, the ILX performance sedan with a hybrid option, the ZDX sports coupe, the RDX crossover with all-wheel drive and the MDX luxury sport-utility vehicle.
“Acura’s Dealership of Distinction award not only honors our friendly and knowledgeable sales team but all of our employees, who each put the customer first whether they are a service advisor, an experienced technician or a business manager,” said Joel Avery, general manager of Acura of Peabody. “Our operations are set up so that customers benefit from our award-winning services long after their initial purchase, and that’s why we’ve been able to consistently earn recognition from Acura.”
Luxury automakers are currently engaged in a new battle for younger buyers with smaller models packed with technology, and Audi has stepped up its game this month with the arrival of its first-ever U.S.-spec A3 Sedan at dealerships. As the first vehicle to feature available 4G LTE data connectivity, the compact 2015 Audi A3 Sedan offers advanced infotainment capabilities like the optional MMI operating system and Audi connect for accessing smartphone apps and initiating hands-free phone calls and texts.
The entry-level 2015 Audi A3 Sedan is offered initially with two responsive-yet-efficient gas engines, including a standard 1.8-liter TFSI four-cylinder that produces 170 horsepower and a 2.0-liter TFSI four-cylinder that churns out 220 horsepower. Both powerplants connect with a standard six-speed S tronic transmission, and buyers can also opt for the Audi drive select system with Auto, Dynamic, Comfort and Individual modes that tailor shift points, throttle response and electromechanical steering effort accordingly. Later this year, those drivetrain options will expand with the arrivals of the A3 TDI clean diesel, the A3 Cabriolet and the high-performance S3 Sedan, while the A3 Sportback e-tron plug-in hybrid will go on sale in early 2015.
“Most younger drivers want a smaller, more efficient car that can keep them connected on the road while providing some thrills along the way, and the new Audi A3 Sedan checks off those boxes and then some,” said Larry Bedell, general manager of Audi of Nashua, an Audi dealer serving NH. “Buyers of the 2015 A3 will not only receive luxury amenities that are typically reserved for more expensive models, but they will also benefit from Audi’s impeccable engineering, which means a ride that is both highly responsive and safe.”
Recently earning a Top Safety Pick+ from the Insurance Institute for Highway Safety (IIHS), the 2015 Audi A3 Sedan has quickly proven its crashworthiness. The new A3 received the IIHS’ highest rating after securing the top score of “good” in small and moderate front-overlap, side, roof-strength and head-restraint crash tests while being labeled “advanced” in front crash prevention. Beyond its strong frame that features crumple zones to divert collision energy away from occupants, the 2015 Audi A3 offers a number of driver-assistance technologies, including the standard Audi pre sense basic system that identifies when the driver makes an emergency maneuver and automatically preps the car and its restraint systems for a potential impact.
At Audi of Nashua, we know that all Audi fans – and really, fans of luxury cars in general – are quite excited about the all-new 2015 Audi A3. We wanted to channel that enthusiasm into a celebration, and we’re thrilled with the turnout we had at our Audi A3 Launch Event last week!
We let Audi fans view and test-drive the all-new A3, and offered hors d’oeuvres, refreshments and entertainment for Audi fans from all over New England. The dance company Phunk Phenomenon helped us kick off the event in style, and we’re sure a good time was had by all.
If you’re not yet familiar with the new A3, there’s plenty to fawn over. The first change you’ll notice with the new A3 is a major one: this luxurious ride is no longer a hatchback, but rather comes in two- and four-door bodies, the latter of which we have on display at our dealership. With a smaller frame and a more fuel-efficient powertrain, the A3 makes strides in practicality and value while still providing all of the comfort and convenience features you’d expect from an Audi. Add a standard 1.8-liter four-cylinder engine with an output of 220 horsepower and 258 pound-feet of torque, and it’s clear that the 2015 A3 is about both substance and style.
If you want to see more of the action, check out the photos from the event on our Facebook page, or schedule your own test-drive of the 2015 Audi A3 at our Audi dealership in Nashua. We’re as excited about the A3 as you are, and we’re thrilled you made our Launch Event such a success.